Handcar

Further. Together.

An independent creative agency that becomes a seamless extension of your team.

We take a 360-degree approach to discover what makes your brand and consumers tick and embed an entire army of amazing creatives right into your current team structure; for the short or the long term.

Handcar

Who We Work With

The ones that have a thirst for different, a knack for shaking things up, and goals that go above and beyond. From iconic footwear brands to small-batch whiskey and outdoor mainstays; we work with those who want it all and then some.

The creative-obsessed, data-driven visionaries we're lucky enough to call partners and friends.

OUR CLIENTS

Cat FootwearGreyson ClothiersChaco FootwearShinola Hotel BedrockSauconyBates FootwearRumplCavnueBlakes Hard Cider Co.HaworthFord's GarageSmartwoolMidwest HouseDowntown Boxing GymNomad HealthUnion HeritageSommSelectBrightwildDelamar Hotel CollectionFlying Ace WhiskeyHigh Minded The GFBKRONKSposie WolverineMadcap Coffee1 Natural WayBrightformatCarrom

What Makes A Great Partnership

Seamless Extension

We exist to serve as an extension of your team, not a replacement. The third arm to carry the weight when things feel heavy; taking your objectives, dreams, and goals and running them to the finish line with our tested strategy infused every step of the way.

Targeted Objectives

We're experts at content and strategy, but you're experts at the business. Through earnest collaboration, let's take those clear growth and brand objectives of yours, and run after that goal hand-in-hand, building up your arsenal and your community every step of the way.

Impactful Delivery

Strong partnerships are built on the foundation of committed service. Ours kicks off and wraps up with a clear understanding of goals, a willingness to adapt, and taking decisive action, resulting in spot-on and impactful delivery.

Handcar

What's in a Name?

Born of an old car wash-turned-studio on the east side of Detroit, we've created a space for innovative ideas to flourish, experimentation, strategic thinking, and the magic that is team-wide collaboration. We've expanded these spaces since then, but our ethos is unchanged; push the limits of what we should do versus what we could do.

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Ask any classic motor head – if you’re willing to take the time, make it a hand wash, throw in a little elbow-grease and some sweat; it's always going to be worth the effort.

We believe in leaning into the community, supporting small, local businesses, and finding every possible way to grow and connect with artists and neighbors in our city and beyond.

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Jesse Green

Founder + Creative Director

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Christina Richter

Design Lead

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Angelica Trejo

Social Media Strategist

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Patrick McIlrath

Integrated Producer

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Victoria Roedel

Head of Strategy

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Grant Stull

Content Creation Lead

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Sam Gaydos

Photography Lead

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Maya Ciechanowski

Social Media Strategist

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Yelitsa Jean-Charles

Social Media Strategist

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Winston

Chief Treat Officer (CTO)

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Social

  • Social Audit
  • Content Deployment
  • Social Identity
  • Community Management
  • Paid Social Media Buying
  • Influencer Management
  • UGC Harvesting
  • Performance Reporting

Strategy

  • Media Plans
  • Social Media Playbooks
  • Content Strategy
  • New Product Launch
  • Go to Market
  • Brand Building

Content

  • Integrated Photo Production
  • Copywriting
  • TikTok/Reels
  • Video Production
  • Graphic Design
  • Subscription-Based Production
  • Retouching + Post
  • Handcar Creators Program
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At Handcar, we step into your marketing team as a dependable ally, ensuring seamless success every step of the way. Beyond meticulous strategy, audience connection, and brand resonance, we're the team that adeptly brings your visions to life with nary another email sent or team member tapped. Guided by our shared values of ideation, strategy, creation, and deployment; we forge a seamless process that keeps us in tune with your goals.

Ideate:

Dreaming and scheming, with purpose, we'll learn your brand objectives, big ideas, hopes, and vision and work tirelessly to develop the rest of the playbook. The result? Ideas that bring the excitement back to your brand, reinvigorate your audience and create an authentic community of people who'll quickly become your biggest (and most loyal) fans.

Strategize:

With data and aesthetics at the forefront, trust that every photo, design, video, caption, and audio was done with best practices and a vision in mind. From the color of the seamless backdrop we use for your quarterly social content shoot to the time of day we post, just know it's all a part of the plan.

Create:

We're a little partial to this part. Our crew of in-house creatives (aka The Lab) brings the native and nimble touch to your visual channels. Photographers, designers, content creators, and filmmakers are all here, day in and day out, to devotedly bring your brand strategy to life.

Deploy:

Let's share this magic with the rest of the world, shall we? We'll be watching the numbers, reporting the metrics, pivoting the plans, and scheming what's next.

Interested in working with us?

Get in touch